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BWIN is one of Europe’s leading online betting companies and is synonymous with sports. It has leading positions in several markets, including Germany, Belgium, France, Italy, and Spain. BWIN also offers casino, poker, and bingo on mobile and web, all through a single account.


  • Part of the EntainGroup
  • Live betting developed in-house
  • Live streaming Football since 2007
  • Live Chat support is present


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In 1997, the company we now know as BWIN started with 12 people under the name Betandwin. A few years after its foundation, the company focused on the online sports betting market. One of Betandwin’s main developments of the time is the self-developed live betting on sports. Three years after its introduction, in 2000, the company was heading for the Austrian stock exchange. In the years that followed, the company moved to Gibraltar, and several acquisitions followed. The name changed to BWIN International Ltd. Betandwin was no longer suitable for a company with an extensive range of entertainment games under its wing. Besides sports betting, poker and casino had become an important part. On April 1, 2011, BWIN and British gaming company PartyGaming announced their merger. The new company became the world’s largest publicly traded online gambling company, owned 48.4% by existing PartyGaming shareholders and 51.6% by BWIN shareholders. The merged company is listed on the London Stock Exchange, with Norbert Teufelberger and Jim Ryan as joint CEOs. Sports betting is still the core business of BWIN. Today, the sports betting offer includes more than 90 different sports. Football is, of course, the essential part of this.

Sportsbetting at BWIN

If you as a player do not have an account with BWIN yet, this is definitely recommended. To do this, select the ‘register now’ on this page. You will be directly on the registration page. From here, you follow the registration process as described below. Per country, the method may vary from what is described herein in a few places. However, the process works intuitively, and in case it fails, there is always the support of customer service. The first thing you will be asked is to select the country where you live. Next to the selection box is also the option to choose your currency. Both fields will be pre-filled based on the current location, but it is essential to check this carefully. Step two is to enter a valid email address and create a password. This password must meet some conditions.

  • Letters (upper and lower case)
  • A number
  • Minimum 8 characters

Also, it is advised not to use a password that you already use elsewhere. That seems logical, but you will be surprised how often this happens. During the creation of that password, the conditions will receive a confirmation set with a green tick as soon as you meet the requirement.


After confirming your email and password, you have completed the first of three phases. If everything is correct, you will end up in step two. This phase is no more than your gender, first and last name, and your date of birth. Please copy the information as it is in your passport. If you don’t do this, on purpose or not, it will cause potential problems in the future. In the third and final phase, you only enter your address and telephone number. To enter your address, start typing the street name. The BWIN system searches directly in a database for the corresponding data. That saves some fill-in work. Then the telephone number, for which the country code has already been entered in advance. If necessary, you can adjust it. If you want to receive promotions such as free bets, bonuses, or other offers, you must tick the checkbox that you prefer. You can choose from email, SMS, by post, or being called. Before confirming, it is advisable to look at the terms and conditions and possibly the privacy policy. For both, you will see links in the text. Once you have done that, you can use create my account to confirm your new account.

Depositing or withdrawing money from your BWIN account

After approving your new account, you will immediately get a screen with deposit options. This will differ per country, but you immediately see the options such as Trustly, Skrill, Visa, Mastercard, Neteller, Paysafecard, Bank Transfer. Plenty of opportunities to fill your account with some money to bet. If you want to wait a while, that is also possible. You will soon discover that there is a large yellow ‘Deposit’ button at the screen’s top right when you are logged in to the BWIN website. Besides, you will also see your current balance, your inbox, and an option to view your account. When you click on your account, a menu bar will open across the right side of the screen. There is a whole row of options, including the withdrawal option. Before you can payout money, you will first have to verify your data by email or SMS. During all registration operations, depositing or paying out, You can see a pop-up from customer service with a Live Chat that is always ready to help you answer any questions.

Sports and Markets at BWIN

Then the part for which you are on the website at BWIN, betting on sports. The top left menu allows you to choose from Sports Betting, Live Betting, Casino, Live Casino, Poker, and Offers. The latter opens a page with various fun promotions, definitely worth a look. For now, the focus is on sports betting.


The full-width secondary menu at the top of the screen instantly shows you the most popular sports. At the time of viewing there is of course football and tennis. Sports such as basketball, ice hockey, Volleyball, American Football, Table Tennis, and Horse Racing. Most links in the menu you see A-Z Sports open an overview with all sports. And a Live option to jump right into the action and access live events. If you scroll down, you will see all the sports in a row over the page’s entire left side. First, a block with all top sports, followed by a block with all sports in alphabetical order. As a player, you will not be short of anything at BWIN regarding the range of sports.

Betting on Football at BWIN

The offer to bet on football at BWIN is, of course, enormous. A nice feature for the football fan is the ‘Show Your Colors’ option. This allows the football fan to choose their favorite club and receive special offers for the selected club. Football can be set in the menu at the top or left. In both cases, you will come to the BWIN football page. At the top, left are several tabs to specify your selection. Choose from Featured, Competitions, Coupons, Calendar, or Live.

What BWIN has is super useful. In the middle block, you see an overview of a selection of matches. Three filter options are shown at the top of this block. This way, you can offer three different markets in the overview. By default, you see 1X2, Over / Under, and Handicap 0: 1. But this is very easy to adjust to, for example, double chance or both teams’ to score.
On the left side of the block are various filter options such as a league or country. At the top of these filters, you also see the opportunity of the Price Boost and the Enhanced Accas. BWIN gives the players enough extras to make betting even more attractive. BWIN will present you with a page with all possible markets available when you select a specific match. After choosing a particular bet, BWIN will create a bet slip in the bar on the right.

Betting on Tennis at BWIN

Betting on tennis is no problem at BWIN. Select tennis from the menu at the top or on the left side of your screen. At the top link are the options Featured, Competitions, Calendar, and Live. Below that option, there is a bar with featured matches that you can scroll further to the right. On the left, you see the tournaments and competitions to filter by. the large block in the center of the screen highlight the main matches. Here too, you can quickly and easily filter between different markets. Game winner, 2 / way winner, Handicap, or total games.
By selecting a match, you go to the underlying page. On that page, you can see the extensive range of bets. By choosing a tournament on the left, you can select a tournament winner. The selections appear on the best slip on the right side of the screen. There is also the place where you can follow any live streams of the match at the screen’s top right.

Betting on horse racing at BWIN

Also, betting on horse racing cannot be missed at BWIN. You can select horse racing from the menu on the left side of the screen or from the bar at the top. The BWIN horse race screen leaves little to the imagination and is clear and uncluttered. At the top are the options Today, Tomorrow, and Future & Specials. Directly below the next three races on the program. Initially, you only see the three highest-placed horses. With ‘View full race,’ you see the full overview of that race. Below the blocks of the next races are the different racetracks where those races are held divided into blocks by country, such as UK & IRELAND, USA, SOUTH AFRICA, etc. BWIN will place it on the bet slip on the screen’s right side when you choose a horse. For this, it is necessary to click on the block of the odds. If you click on the block with the horse’s data, you will see an overview of the last races.

Betting on MMA at BWIN

MMA is a sport that no bookmaker can ignore. It is the fastest-growing sport in the world, and betting on MMA is hugely popular. To get to BWIN, you have to know-how. MMA is not in the overview of sports. You have to look for Combat Sports. When you have found combat sports via the A-Z sports or the left menu, you will come to a page where MMA predominates. The menu on the left lets you filter by the event. Here you will mainly encounter UFC events. Except for the top fights, you won’t find many options other than the 2-way bet on the winner. What’s disturbing is that the fights are out of order. For the real MMA fan, it is, therefore, a bit of help with BWIN.


Sports betting is very well arranged at BWIN. The Live Chat customer service and the method of filtering odds on specific markets are very well organized. A nice extra feature in football is choosing your favorite club. This feature will get you special offers for the club of your choice. The only downside is for the MMA enthusiast who has to look for his or her bets. Both in the main menu and on the MMA page, where the fights are mixed up.